Stop Wasting Food / Selina Juul

Stop Wasting Food movement Denmark (Stop Spild Af Mad) is Denmark's largest consumer movement against food waste. Several thousands of Danish consumers, MP's and MEP's, as well as leading Danish food personalities support the movement - as well as Denmark's former Prime Minister Mr. Poul Nyrup Rasmussen. Stop Wasting Food is mentioned in the FAO's report on food waste 'Global Food Losses and Food Waste' and is a co-developer of the Joint Declaration Against Food Waste, which inspired the EU resolution against food waste. The movement published an international award winning Leftovers Cookbook 'Stop spild af mad - en kogebog med mere' by Selina Juul with recipes from top celebrity chefs. Among the many results, Stop Wasting Food inspired the retail chain Rema 1000 to drop quantity discounts in the chain's more than 200 Danish stores, introduced doggybags in Danish restaurants in collaboration with Unilever and put food waste on the agenda of numerous Danish and international media.

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